Space

Bradford

Zone Care

Customer Experience

A little story

In support of the Boulanger merchandising team, the Bradford team created the art direction and customer experience for the care zone. We were in charge of the conception, right up to the installation of the various stores all over France.

THE DESIGNER'S WORD

French designer lille paris bretagne

"Mixing expertises, to realize big challenges. "

Hugo TRAFORETTI

Description of the project

A flexible team, with strong experiences! Bradford, a retail marketing agency, is always looking for new challenges. We teamed up with them to complement their expertise and create a full project at Boulanger. From their idea, we developed this space with the constraints related to ERP, handicapped, technical, aesthetic norms and of course, to meet the needs of the Boulanger sales team. In a few months, we set up 2 stores of different sizes to test the concept in the city center and in the suburban areas. The production is French, with our partners in the Haut de France region.

Bradford

Composition:

Laminate, glass, steel

countries of sale:

Englos, Strasbourg

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designer Lille Paris Bretagne

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