Kingfisher wanted a tap that combined industrial and plumbing codes. An image product that we designed in collaboration with the purchasing teams and in-house engineers. Our main task was to propose a wide range of concepts to enable the teams to make the best choice internally.
THE DESIGNER'S WORD
“ Enhance the collection with products with a strong visual identity.”
Hugo Traforetti
Description of the project
The goal of the project was to expand the range with an iconic product. As you’ll have gathered, the world of plumbing and its many codes were given pride of place! Joints, textures, elbows, handles – everything was combined to create an image product that perfectly reflects their expectations and desires. A bold design, conceived to make an impression and stand out in the market.